AI Search

Getting cited by AI answer engines. Covers Generative Engine Optimization, Answer Engine Optimization and AI Overviews: how ChatGPT, Claude, Perplexity and Gemini choose sources, what makes a passage quotable, and how to structure content so it is picked up.

How to Check If AI Crawlers Can Read Your Page

Check if AI crawlers can read your page with seven exact commands: raw HTML versus rendered DOM, per agent robots.txt, edge blocks, consent walls and logs.

SparkCliks·Sep 16, 2026AI Search

How to Keep Brand Entity Consistency Across Profiles

Brand entity consistency decides whether an answer engine can tell who you are. The full conflict surface, a one hour audit, and the order to fix things in.

SparkCliks·Sep 15, 2026AI Search

Allow AI Crawlers in robots.txt Without Opening Everything

Allow AI crawlers in robots.txt on the paths that earn citations, keep them out of checkout, account and internal search, and verify what each agent reaches.

SparkCliks·Sep 14, 2026AI Search

Self-Contained Answer Blocks That Survive Extraction

Write self-contained answer blocks that survive extraction: lead with the answer, resolve pronouns, name the entity, and make every passage quotable on its own.

SparkCliks·Sep 12, 2026AI Search

Structured Data vs Clear Prose for AI Search

Structured data vs clear prose: what AI search engines actually use to understand your page, which claims the evidence supports, and which are folklore.

SparkCliks·Aug 26, 2026AI Search

Block or Allow AI Crawlers: GPTBot to PerplexityBot

Block or allow AI crawlers with a real framework: which bots fetch to answer a live query and can cite you, which only train models, and the exact syntax.

SparkCliks·Aug 25, 2026AI Search

AI Overviews vs Featured Snippets: What Actually Changed

AI Overviews vs featured snippets: one extracts from a single page, the other synthesizes many. How selection differs, and what each does to your clicks.

SparkCliks·Aug 23, 2026AI Search

GEO vs AEO vs AIO: What Actually Differs

GEO vs AEO vs AIO: which acronym has a real definition, where the three genuinely diverge, and how to settle it inside your own Search Console data.

SparkCliks·Aug 21, 2026AI Search

Why AI Answers Cite Pages That Don't Rank in the Top Ten

Why AI answers cite pages that don't rank in the top ten: query fan out, passage level retrieval, source diversity, and a citation gap audit you can run.

SparkCliks·Aug 20, 2026AI Search

llms.txt Explained: What It Does and Who Actually Reads It

llms.txt explained: what the spec actually does, what it cannot do, and which tools really fetch it. Plus Google's stated position and a log check to run.

SparkCliks·Aug 13, 2026AI Search

Brand Mentions vs Backlinks: What AI Studies Show

Brand mentions vs backlinks in AI search: what the Ahrefs and Seer citation studies measured, the ratio error in the coverage, and what follows.

SparkCliks·Aug 11, 2026AI Search

AI Answer Engine Retrieval: Chunks, Not Pages

AI answer engine retrieval works on chunks, not whole pages. See how chunking, embedding and reranking decide which passage of yours gets quoted.

SparkCliks·Aug 10, 2026AI Search

How AI Assistants Pick Sources: ChatGPT to Gemini

How AI assistants pick sources differs by engine. Compare the retrieval, selection and citation pipelines behind ChatGPT, Claude, Perplexity and Gemini.

SparkCliks·Jul 31, 2026AI Search